Steps in sale
Original price was: $12,000.00.$6,000.00Current price is: $6,000.00.
2- Knowledge of the Product or Service:
Detailed Study:
• Before selling, carry out an exhaustive study of the product or service.
• Understand technical specifications, operation and relevant details.
• Deep knowledge facilitates accurate responses and building trust.
5. Features and Benefits:
• Identifying and communicating features is crucial, but highlighting benefits is even more vital.
• Focus on how the product improves the customer’s life to connect effectively and persuasively.
6. Key Differentiators:
• In competitive markets, highlight unique features that make the product superior.
• Differentiators can be innovations, price advantages, quality, exceptional service, among others.
• Preparation of the seller to highlight and explain these points is essential.
General Summary: A deep knowledge of the product, ability to communicate its features and benefits, and highlight key differentiators are essential to build a solid value proposition and stand out in a competitive market.
1- INTRODUCTION TO SALES
1. Definition of Sales: Exchange of goods, services or ideas for monetary value, essential for business operation and growth.
2. Importance in Business Success: Drives income, facilitates expansion, innovation and key investments, crucial for long-term survival and success.
3. Role of the Seller: Direct link between company and client, responsible for understanding needs, communicating effectively, building solid relationships, overcoming objections and contributing to positive reputation.
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